Nearly half of engaged couples had to delay their wedding plans in 2020. Kim Crawford wanted to help them tie the knot. Through #MarryMeKimmyC, we launched a social-first activation, inviting couples to enter for the chance to win a dream pop-up wedding. We let our followers nominate cities and ultimately flew two lucky couples out to NYC. The best part? We got an ACTUAL Kim Crawford to officiate the wedding. ​Not the real Kim Crawford, because he's a man who lives in New Zealand. 

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LBB